TigerBrands.., reduced #AllGold #TomatoSauce bottle from 750ml to 700 without informing anybody.
36 tomatoes? I don't think so!
TigerBrands.., reduced #AllGold #TomatoSauce bottle from 750ml to 700 without informing anybody.
36 tomatoes? I don't think so!
Excellence is not a skill; its an attitude...
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Glad my son can't read yet - he would be devastated.
Watching the ships passing by.
However tigerbrands say that hey haven't increased their prices, well I wonder what decreasing the size of a product is then? In my books that is a 7% decrease in quantity. Unfortunately many companies are doing the same thing. When they all get to the absolute minimum, they will start making their products with more cheap crap. Bottom line is nobody cares about the consumer, money is everything
---There is no traffic at the extra mile---
Thinking about it, it tantamounts to BETRAYAL to the consumer - making changes with out informing.
The main thing is they are getting away with it!
Victor - Knowledge is a blessing or a curse, your current circumstances make you decide!
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I have been noting this with many other suppliers. Be wary when comparing prices on the shelves, always confirm the packaging is the same amount.
Victor - Knowledge is a blessing or a curse, your current circumstances make you decide!
Solar pumping, Solar Geyser & Solar Security lighting solutions - www.microsolve.co.za
Blurock you have uncovered a marketing tactic used by many marketers called 'the just noticeable difference in consumer behaviour,' the idea here is to reduce or change a product so slightly that it's beyond your noticeable threshold. You won't know the difference unless you really try and look for a difference. For example, if you reduced the contents of a match box by one stick, it won't be noticed. If you reduce a ply of toilet paper by one ply you also won't tell the difference. I'm not entorely sure if this was their intention but ommitting to disclose such a change points in that direction. Let me guess the price is still the same...
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Now that's what I call having a handle on your suppliers and deliveries. I take my hat off to you Dave!
The size of the All Gold catsup was reduced a few months ago. I don't see the point TBH, most supermarkets give the price per kilo under the price per unit so the price increase was immediately noticable.
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You will be surprised to see how gullible consumers are. That is the only reason why cheap junk can be sold in this country as branded fashion.
With food its the same. We do not weigh up alternatives or consider the cost of products. We get fooled by packaging, displays and "specials". That is why the larger chain stores study consumer behaviour, so that they can max the return per customer.
Excellence is not a skill; its an attitude...
Nickolai Naydenov (19-May-12)
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