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However tigerbrands say that hey haven't increased their prices, well I wonder what decreasing the size of a product is then? In my books that is a 7% decrease in quantity. Unfortunately many companies are doing the same thing. When they all get to the absolute minimum, they will start making their products with more cheap crap. Bottom line is nobody cares about the consumer, money is everything
I have been noting this with many other suppliers. Be wary when comparing prices on the shelves, always confirm the packaging is the same amount.
Victor - Knowledge is a blessing or a curse, your current circumstances make you decide! Solar pumping, Solar Geyser & Solar Security lighting solutions - www.microsolve.co.za
Thinking about it, it tantamounts to BETRAYAL to the consumer - making changes with out informing.
The main thing is they are getting away with it!
Victor - Knowledge is a blessing or a curse, your current circumstances make you decide! Solar pumping, Solar Geyser & Solar Security lighting solutions - www.microsolve.co.za
Blurock you have uncovered a marketing tactic used by many marketers called 'the just noticeable difference in consumer behaviour,' the idea here is to reduce or change a product so slightly that it's beyond your noticeable threshold. You won't know the difference unless you really try and look for a difference. For example, if you reduced the contents of a match box by one stick, it won't be noticed. If you reduce a ply of toilet paper by one ply you also won't tell the difference. I'm not entorely sure if this was their intention but ommitting to disclose such a change points in that direction. Let me guess the price is still the same...
Consumers should insist on seeing a price per Kg. or per litre. It is too easy to get away with a "special" in new packaging. Consumers appear to be so easily conned. Prices will keep increasing until the consumer opens her mouth.
If you reduce a ply of toilet paper by one ply you also won't tell the difference.
The dirty tricks done with toilet paper can be pretty amazing. We've got into the habit of weighing each bale when it comes in from our supplier nowadays to spot... let's call it undisclosed divergence from standard.
The dirty tricks done with toilet paper can be pretty amazing. We've got into the habit of weighing each bale when it comes in from our supplier nowadays to spot... let's call it undisclosed divergence from standard.
Now that's what I call having a handle on your suppliers and deliveries. I take my hat off to you Dave!
The size of the All Gold catsup was reduced a few months ago. I don't see the point TBH, most supermarkets give the price per kilo under the price per unit so the price increase was immediately noticable.
The size of the All Gold catsup was reduced a few months ago. I don't see the point TBH, most supermarkets give the price per kilo under the price per unit so the price increase was immediately noticable.
You will be surprised to see how gullible consumers are. That is the only reason why cheap junk can be sold in this country as branded fashion.
With food its the same. We do not weigh up alternatives or consider the cost of products. We get fooled by packaging, displays and "specials". That is why the larger chain stores study consumer behaviour, so that they can max the return per customer.
The dirty tricks done with toilet paper can be pretty amazing. We've got into the habit of weighing each bale when it comes in from our supplier nowadays to spot... let's call it undisclosed divergence from standard.
It is with great pleasure to announce the reduction in size of our All Gold Tomato Sauce bottles. We reduced the actual size from 750ml to the super 700ml size but wait there's more...... We now use 46 tomatoes as to the original recipe of 36 which makes the sauce thicker so you can use less...... Go to your nearest groceries store now and pick up your super size All Gold Tomato sauce!!!!!!
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, reduced #AllGold #TomatoSauce bottle from 750ml to 700 without informing anybody. 
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