Quote Originally Posted by dfsa View Post
An interesting TOPIC would be: Why do goolge all of a sudden put high value on social signals.? This would be a good debate.
It makes sense that social links and signals are of high value now days. Firstly most social links are not permanent. This would require constant social engagement every day to create a constant flow of inbound social links. Google would value this since you cannot just place a link forever and leave it at that.

Secondly in todays world, social media networking is massive. There are millions of people using social media platforms today. People respond better to a 'friends' recommendation of a website or product as opposed to other reviews available online. This means that a social link is much more valuable since it is most likely a valued review by a genuine person, not link spammed 2 years ago.

I hope this makes sense.