I reckon once some members have used it and are impressed, they will be looking for more. Then you may have a) a direct market or b) the members will put the pressure on the club, some questions will be asked and the wheel will turn.It can never hurt to generate a little goodwill at that club. I'm guessing it might just be a case of getting the books in the right hands.
If it's a good product, you'll stand a fair chance of the wind changing direction yet again, and perhaps in your favour.
Last edited by Dave A; 22-Mar-10 at 05:23 PM.
Anthony Sterne
www.acumenholdings.co.za
DISCLAIMER The above is merely a comment in discussion form and an open public arena. It does not constitute a legal opinion or professional advice in any manner or form.
At the bottom of every map page should be "this hole is par 4 using blah,blah irons from somerandomgolfshop, otherwise, goodluck!"
Sounds like a pretty good idea - even to a non-golfer!
Would have thought the potential "targeted" advertisers would be
Other golf courses
Resturants in the area
Golf equipment retailers
Golf estates
and of course
golf equipment manufactors
Have you also thought of selling the books (that you have already printed) in the local golf shops? At very worst they would take them on a sale or return basis.
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