Does no one here advertise?
Yes.

The only question now is, is that yes - they advertise or yes, no-one here advertises

I know this much, everyone here tends to take their weekends seriously (which I kinda enjoy nowadays ).



OK then. Maybe I'd better get back on topic.

Norri, you've covered major online methods - can I include offline?

Some of this is affected by exactly what line of business you are in. For example, if you are a wholesaler, direct marketing to retailers via sales reps and catalogues would probably be the most cost effective.

It is when you are trying to reach the general public that things start to really get interesting. To my mind the most cost effective method of marketing in the service industry is vehicle signage. Retail - shop signage.

But there is also an issue of scale. If you are big enough, TV adverts must surely work, otherwise washing powder, soft drink etc. manufacturers wouldn't be spending their money this way.