If your margins allow, perhaps get on the Black Friday train. People will be inclined to buy stuff which they would not have bothered to buy otherwise, so there might be an opportunity there.
If your margins allow, perhaps get on the Black Friday train. People will be inclined to buy stuff which they would not have bothered to buy otherwise, so there might be an opportunity there.
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Your comments are nice to read but at the end of the day I have not received any useful information on how to keep my business afloat.
To keep your business afloat, money going out has to keep pace with money coming in. If you can't move the dial on money coming in, you have no choice but to make the needed adjustments to the money going out. Cutting expenditure, especially overheads is way more unpleasant than doing stuff that generates more income, but invariably it is the part you have more direct control over.
Sure, don't stop looking for ways to increase sales. But while you're doing that, don't neglect taking the needed steps to sort out the expenditure side of the equation.
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I have seen most of the owners of small business look for a job when there is slump in there business. My former boss did the same when there were not many clients left with her so she cut her losses and start a job to recover while her business manager was running her business.
However, a poor economy doesn’t have to force you to close your doors. In fact, you can prosper even in rough times simply by being mindful of what is going on around you and in your market.
- Take Decision Analytics According to Latest Data
- Get Online and Stay Always Online
- Connected People with Mobile
- Maintain Your Online Business ROI
- Cut back on unnecessary expenses
- Increase your budget and expenses with respect to marketing and advertising
You tell me what you are doing in order for me to help you further with this ? How does that sound to you ? I can prepare for something like this, I can recommend you to do some local SEO and maybe print some flyers, if you are mainly offline with some good offers.
A quick check in my SEO tools shows there are only about 600 people a month nation-wide searching for underfloor heating. I'd advise to branch out into 'home automation' like IOT (look at Nest thermostat type tech) - using the right automation allows people to SAVE money in this economy and makes it cool to be able to manage all from mobile device.
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