I have started my own online store for corporate gifts and branding.
It is peak season for us at the moment but unless I have googleads running non-stop we are dead quiet.

I know I havent done my SEO since i created my site on wordpress and slowly altered the site to be what I need it to be. I have NO clue how SEO works. Is SEO something i can do for myself or would the help of an expert be the way forward?

When looking for SEO experts, what should I look for as I have found so many people offering the service but of course some are much cheaper than others which makes me worry. "you get what you pay for" springs to mind and in the end will choosing a one man "company" to help me end up costing me more in the long run?

Does anyone have any pointers on how to get my name out to corporates??
I use FB, gumtree and all other free forms of advertising at the moment but as I mentioned, only google ads is bringing in the clients.
And lets be honest here, google ads is a rip off at times!

If you have any criticisms, pointers or even just an idea I will really appreciate it! I created this on my own so it is difficult at times to look at it and see the errors.
www.branditude.co.za