
Originally Posted by
Dave A
If your primary goal was the eCommerce store, that would probably be OK, although I'd suggest start off with a blog first. If you get great engagement in the blog, to the point where people are communicating with each other via it (rather than just with you), only then would I consider introducing forum functionality.
As much as you might hope the traffic in the forum will generate interest and new buyers in the shop, the reality is it will be the other way around. You will find the mere presence of the shop is such a strong influence it will be the primary driver that shapes the development of the community, whether you like it or not.
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