One of the problems in business today is that big organisations become faceless and heartless.
Remember the days when Raymond (what was that his name?) was the face of Checkers? You could call him with any problem and he would have it sorted out. This helped a lot to improve the PR for Checkers. Richard Branson also gets involved in his various business enterprises.
Today you are not able to speak to the man at the top. The agency factor applies; it is not my business, so why should I care? I've had a problem with Woolworths last year, but the staff did not even know the name of their CEO! So its easy for him to hide behind a call centre and not get blasted for the poor service, product or other stuff up that occurs in his stores.
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