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The Daily Sun is the most popular newspaper among Shoprite, Pick'n'Pay and Spar customers. Woolworths customers prefer the Sunday Times by a large margin.
Different stores have different placements of newspapers on their newsracks... Might this be a factor?
Taking into account the average height of a South African boerseuntjie like myself, touching in at 6'7", average being 6' , would the newspapers being on my eye level be the ones I notice first and would that be the one I'm inclined to buy?
I'd guess the Sunday Times reckons they've just got more discerning readers.
What really interests me is that anyone would think of looking for a correlation between shopping preferences and newspaper preferences. I've had a thought rolling around in the back of my mind for a while now. Maybe it's time to bring it out to play.
I think if you are looking for a specific newspaper you will buy it, regardless of where it is placed. The customers attracted by those shops must be a factor. I personally do not buy from Woolies, simply because they are way over priced. I much rather buy where I get value for money. I have an opinion about buying from Woolies but I might offend someone
80% of South Africans believe that Minister Alec Erwin is one of our top three ministers. Minister Trevor Manuel is rated as one of top three by 20% of South Africans.
Must be because the parents are suckers like me.....feeling helluva guilty charging the poor little mite more than R1 500 p.m. boarding/lodging/food/laundry/Dstv/gardener/domestic inclusive, well knowing that the poor little thing earns a pretty packet. I have only myself to blame, LOL
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