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  • ians
    Diamond Member

    • Apr 2010
    • 3943

    #1

    SARS

    if you are a white male in SA, beware they now have an advert running on SABC to indicate that they are directly targeting white middle aged males, or that seems to be the point they are trying to get across.

    If you have noticed of late, very few adverts have white middle aged males, except SARS
    Comments are based on opinion...not always facts....that's why people use an alias.
  • wynn
    Diamond Member

    • Oct 2006
    • 3338

    #2
    Male, pale, and over fifty.
    The constitution says there will be no tax without representation?
    "Nobody who has succeeded has not failed along the way"
    Arianna Huffington

    Read the first 10% of my books "Didymus" and "The BEAST of BIKO BRIDGE" for free
    You can also read and download 100% free my short stories "A Real Surprise" and "Pieces of Eight" at
    http://www.smashwords.com/books/view/332256

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    • Basment Dweller
      Silver Member

      • Aug 2014
      • 314

      #3
      Haven't seen the add, is there a youtube link? This doesn't sound like an advert but more of a shaming tactic to get white males to pony up cash for big daddy government. Most adverts are targeting women and children to influence purchasing decisions of the white males with all the cashola.

      Comment

      • Justloadit
        Diamond Member

        • Nov 2010
        • 3518

        #4
        Yep seen it on MNET as well.

        Seems that they think that a very small minority has a lot of bucs, how wrong they are.
        Victor - Knowledge is a blessing or a curse, your current circumstances make you decide!
        Solar pumping, Solar Geyser & Solar Security lighting solutions - www.microsolve.co.za

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        • ians
          Diamond Member

          • Apr 2010
          • 3943

          #5
          The ad is not about having lots of bucks, it about the lying thieving middle aged white males who are stealing their hard earned money or should I say not declaring all their earnings.
          Comments are based on opinion...not always facts....that's why people use an alias.

          Comment

          • Basment Dweller
            Silver Member

            • Aug 2014
            • 314

            #6
            Originally posted by ians
            The ad is not about having lots of bucks, it about the lying thieving middle aged white males who are stealing their hard earned money or should I say not declaring all their earnings.
            I think you're mistaken, tax IS theft.

            Comment

            • Dave A
              Site Caretaker

              • May 2006
              • 22803

              #7
              I suspect the challenge is they had to plug into a stereotype that might actually care. The advert is not going to influence those without a conscience.

              For example, it would have been useless using anyone who vaguely resembled Julius - everyone knows he didn't pay his taxes and, best anyone can tell, he didn't lose any sleep over it (at least until SARS started busting his chops). And even then, didn't seem to knock him off his stride. In fact in his case, the lesson would seem to be "deny, deny and lawyer up".
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              • wynn
                Diamond Member

                • Oct 2006
                • 3338

                #8
                Aah! yes this is Africa where it is easier to apologize than to ask permission.
                "Nobody who has succeeded has not failed along the way"
                Arianna Huffington

                Read the first 10% of my books "Didymus" and "The BEAST of BIKO BRIDGE" for free
                You can also read and download 100% free my short stories "A Real Surprise" and "Pieces of Eight" at
                http://www.smashwords.com/books/view/332256

                Comment

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