QR Codes to help with marketing

[Debbiedle]

Incidentally if anyone wants help with developing their QR code, we can help.

[Apps4SouthAfrica]

I use these codes in my app building. They are a great way to get your customers to see specific information that is useful to them. You can link to website and even to youtube or a blog. One of the ways that we have used them is for estate agents who want to promote a house with a for sale sign outside. Just add a QR code to the for sale sign with a link leading to a video of the inside of the property. Clients can get to see what the house looks like inside without having to bother the occupants.

They can also be used on apps as loyalty programs. Say you have a coffee shop and want to offer every tenth coffee free - we can build that into a QR code that is scanned at the till. After the QR code is scanned nine times, it unlocks the discounted item or freebie on the phone. A great way to get your customers coming back for more and easier than having to print cards and manually stamp them.

What makes them useful - IMHO - is that they can lead to a lot of info on a mobile device with just a quick scan and as more and more South Africans are using their smartphones to search for information and don´t want to have to type in urls - I think it will catch on - it just might take a little longer.