I hope someone can answer my question or help me with advise:
Every second month we publish Information Guides on our website (similar to a newsletter), however the Information Guides aren't accessible to public viewers but only to those who register on our website. If you have a look at our website as a non-registered user, a brief is available, and if you were interested in reading that particular Information Guide you would have to register in order to download it. News Page
We took this approach to encourage our visitors to register with us, hence receiving our latest news, events and so on.
Are we shooting ourselves in the foot by doing this?
Sadly we haven't had a great deal of visitors registering with us, and I was wondering if there were some other ideas we could consider?