Results 1 to 4 of 4

Thread: New financial year

  1. #1
    Email problem
    Join Date
    Feb 2011
    Location
    Cape Town
    Posts
    323
    Thanks
    87
    Thanked 24 Times in 22 Posts

    New financial year

    Hi all,

    As I'm doing cold calling, walk in's, I would like to ask...

    How can I use the new financial year to my advantage when making a possible sale or selling a service? I basically want to say to the client, "Hey look, it's the new financial year. I know your budget is available now. So how about you ditch that lame IT guy & give my company a shot"

    Erm, but obviously it needs to be cleaned up. :/

    My question:

    How can cold calling walk in's for new business use the new financial year to their benefit when looking for new business.

    Thank you

  2. #2
    Diamond Member
    Join Date
    Mar 2010
    Location
    Cape Town
    Posts
    6,329
    Thanks
    426
    Thanked 978 Times in 795 Posts
    It'l be like walking in the day after Christmas and asking them to buy their Valentine's day gifts...Give them time to get rid of the hangovers first!

  3. #3
    Site Caretaker Dave A's Avatar
    Join Date
    May 2006
    Location
    Durban, South Africa
    Posts
    22,648
    Thanks
    3,304
    Thanked 2,676 Times in 2,257 Posts
    Blog Entries
    12
    I'd stick to the basics when cold calling. What does the client want or need in the forseeable future? When are they likely to be making a purchasing decision? Who do you contact in future and how are you going to contact them?

    As Adrain says, there is a hangover period when it comes to end of financial year, not least of which is provisional tax payments. The new annual budget might be there*, but that doesn't mean the cashflow is up to taking the hit just yet.

    *in most cases it might be another month or two before capital budgets are really looked at. Also not all companies have 28 Feb as their end of financial year.

  4. #4
    Email problem
    Join Date
    Feb 2011
    Location
    Cape Town
    Posts
    323
    Thanks
    87
    Thanked 24 Times in 22 Posts
    Thank you for the replies.

Similar Threads

  1. Financial Challenge
    By ATM in forum General Chat Forum
    Replies: 4
    Last Post: 14-Feb-11, 11:17 AM
  2. Happy end of financial year 2009
    By Dave A in forum General Business Forum
    Replies: 7
    Last Post: 28-Feb-09, 09:38 AM
  3. Happy end of financial year
    By Dave A in forum General Chat Forum
    Replies: 12
    Last Post: 01-Mar-08, 06:06 PM

Did you like this article? Share it with your favourite social network.

Did you like this article? Share it with your favourite social network.

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •