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Thread: Getting more leads

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    Wink Getting more leads

    Hello , I have a dealership in the security industry selling armed response in Cape Town / Westcoast area
    I appointed a tele-sales girl, she is working from the telephone book
    Any ideas how I can source another way for leads, it is going to slow at this stage need help here, I need to sell at least 40 contracts per month.
    Also not having luck with direct sales reps who can actually do the job.

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    Site Caretaker Dave A's Avatar
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    I did a quick check on search volumes on Google for your market. Done right, you could probably get the volume of quality leads you're looking for. The trick is doing it right.

    I'd suggest join Global Warriors for a couple of months and try tapping into the online search market that way. It's about the quickest, most cost efficient way I can think of for you to get up to speed with getting leads from online searches without drowning in all the technical challenges.

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    Site Caretaker Dave A's Avatar
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    In fact, researching that a bit deeper...

    How much would you pay per hot lead?

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    Quote Originally Posted by Dave A View Post
    In fact, researching that a bit deeper...

    How much would you pay per hot lead?
    Hi , Thanks so much for your intrest, I will pay R100 for each lead that goes through, in other words after installation

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    Site Caretaker Dave A's Avatar
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    That would be a conversion, which is something slightly different.

    What's your close rate on quotes, then?
    And probably more relevant - what is it costing you per sale doing it the way you are doing it at the moment? (Just take your monthly marketing spend [telephone calls, staffing etc.] and divide by the number of closes/sales).

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    Email problem ava_camen's Avatar
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    try internet marketing. most business people are active in the internet already. focus on email marketing as this is what all business man who use the internet have in common.

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    Diamond Member Neville Bailey's Avatar
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    Quote Originally Posted by Dave A View Post
    I'd suggest join Global Warriors for a couple of months and try tapping into the online search market that way. It's about the quickest, most cost efficient way I can think of for you to get up to speed with getting leads from online searches without drowning in all the technical challenges.
    I can second that recommendation!

    Just a point - they now call themselves Marketing Motor and the link is here.
    Neville Bailey - Sage Pastel Accounting Consultant
    www.accountingsoftwaresupport.co.za
    neville@accountingsoftwaresupport.co.za
    IronTree Online Solutions

    "Give every person more in use value than you take from them in cash value."
    WALLACE WATTLES (1860-1911)

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