Applications on Facebook are thriving most around the revenue models of virtual currency, ad-network inventory and branded sponsorships. Due to these three models, not just the apps but the whole Facebook payment eco-system as a whole is growing rapidly. Rock You’s ballpark earnings for 2009 are $300 million, which are mainly streamed from these three models while Zynga has crossed a $100 million sales mark this year. Seems like social gaming companies are really thriving!
Analogous to $500 million made by media app developers combine, Facebook is expected to make $500 million in revenue in 2009. According to the Ad Age estimates, Facebook developers are turning in between $300 to $500 million. Even if its $300 million, it’s a big number.
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