Quote Originally Posted by Dave Alcock
The cause and effect works both ways. Also note the relationship between attitude and belief.

In the sales scenario - it's long been held that we make decisions based on our emotional response first and then seek logical evidence to support our decision afterwards.

Being aware of this, I try to delay important decisions for at least 24 hours. A cool-off period to make sure I've interrogated the emotional response stage.
I agree, but one also finds that the decision of the initial entusiastic person of the moment, becomes lost to most... if left to ponder to long. It is only the truly sold individual that comes back.