Originally Posted by
gac
It is the extent to which marketers are "pushing the boundaries" of acceptable responsibility, moral, ethic and human value and the effect of this on societys well being that troubles me. And yes, what is acceptable/unacceptable to me is not necessararily the same for another or even across cultures but the point is that their has to be a limit at given that we, the current generation, have a responsibility to add value to the next generation. With that comes a responsibility to draw the boundary lines and act against mattes we adjudicate does not act in the best interest of society or threatnes the future generation.
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