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Thread: Red Giant Design Studios - Mark Atkinson

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    Red Giant Design Studios - Mark Atkinson

    Hello everyone,

    I would like to share my experience with you regarding Mark Atkinson and the Red Giant Design Studios in Durban.

    As some of you may know I recently have embarked on a new business venture (it is something that I am very passionate about and will post more in a new thread).

    As I am on a very tight deadline to complete the branding\identity of my business I decided to give Mark a try as my regular designer was not available due to other commitments. Now firstly I don’t have tons of experience with designing but I do have a fair amount of experience and have complete designs with a few companies.

    Mark was more than willing to assist me with logo and business card designs, being very accommodating and patient in explaining how they work, pricing, design formats etc…

    Now the magic about the whole experience started with the questionnaire that I was sent. A whole host of very important and relevant questions where asked which makes one think about their business as they are completing it. (I also think it is important to note that all other designers I dealt with where in person where as with mark, he is based in Durban and I am based in Pretoria and all correspondence was done mainly via email)

    I must admit the first part that I was concerned with was that all other designers I dealt with normally supplied between 3-5 logo concepts where as with Red Giant they provide 2 concepts. After providing Mark with the questionnaire on Friday mid day, I received the 2 concepts on Monday (which is super quick if you have done logo designs before)

    I must say my wife and I where completely impressed. Now here is the thing, you get 2 concepts vs. 3-5 but the logos are so well taught out and carefully made with great detail that anymore concepts are definitely not necessary, actually the first one designed was the one I chose. All the questions asked are definitely reflected in the logo. “THESE GUYS LISTEN TO WHAT YOU TELL THEM AND REALLY HAVE AN EXCELLENT FEEL FOR THEIR CUSTOMERS TASTES AND NEEDS” Now this was really a first for me where I only had 1 revision to make to the chosen concept logo and that was to move 2 words in the logo probably 2mm to the left.(just because I am picky – and I had to make at least 1 change ) It is not often that you come across designers that take so much pride in just concepts and not the final product where you normally have to give them a whole list of revisions.

    The same went with the business cards, after being so impressed with the logo designs Mark produced a stunning professional business card design. Even the image file formats supplied to me where amazing as with other designers I would be locked in to use their services even if I wanted to change a background colour where as now I have much more freedom to work with the designs .

    It is really a pleasure to work with people who are in touch with their customers needs and deliver real results which leaves you with one less thing to worry about in this fast paced world of ours. Which was a major bonus for me not having to worry about the designs as I knew they were in very capable hands.

    I take my hats of to Mark and the Red Giant team, they are truly passionate about what they do, professional and deliver a customer service level that is hard to find these days.

    Mark, thanks again for taking a huge responsibility of my hands, which really gave me time to concentrate on other important tasks during my new venture start-up.

    I would definitely recommend the Red Giant Design Studios services to anyone looking for a world class customer service experience and breathe taking graphic designs.

    Regards,
    Jwalker

  2. Thanks given for this post:

    Mark Atkinson (14-Aug-11)

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    Wow, well done, Mark & team! Obviously one VERY happy customer. Word-of-mouth feedback like this is worth so much more than paid advertising, because obviously, next time I'm in need of a design team, I'm going to consider you guys for the job.

    JWalker, are you gonna show us some pictures of the logo & cards? Or is it still too early to reveal?

  4. Thanks given for this post:

    Mark Atkinson (14-Aug-11)

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    Gold Member Mark Atkinson's Avatar
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    Wow! It's moments like these that make all the hard work completely worthwhile. Thank you so much, JWalker.

    It was an absolute pleasure working with him to create the logo and business cards for his new venture. I think there is a common misconception with design related work that if a design comes out below-par that the designer is not worth the money he is getting paid. In some instances this may be true, but the reality is that great designs come about from the combined efforts of the designer and the client. In this instance, JWalker provided us with comprehensive and exhaustive answers to our questions. Because of this, we were able to gain a better understanding of his needs and tastes. I almost feel bad with so much credit being given to us, as with the direction he provided us with, it was really not difficult to put together the designs he liked so much.

    It was truly refreshing to work with a client who knew almost precisely what he was looking for - all he needed was a bit of creative edge from our side to produce the designs.

    I'm totally flattered and overjoyed with this unexpected reference for Red Giant Design, thanks again JWalker. I have a feeling it's going to be an awesome week!

    @Mother - Thank you! If JWalker agrees I will post the final designs for both his logo and business card.

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    Well done guys! Another satisfied customer.
    Excellence is not a skill; its an attitude...

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    Mark Atkinson (14-Aug-11)

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    Designs

    For everybody who's interested, here are JWalker's designs. Just click on the images for larger versions.

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    Are we meant to see a key in the S in Singh?
    Great logo!
    Only stress when you can change the outcome!

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    Diamond Member Blurock's Avatar
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    Wow! Great logo. Says it all.
    Excellence is not a skill; its an attitude...

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    Mark Atkinson (15-Aug-11)

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    Gold Member Mark Atkinson's Avatar
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    Quote Originally Posted by IanF View Post
    Are we meant to see a key in the S in Singh?
    Great logo!
    Yip! We used negative space to include a "hidden" key - a reinforcement of the slogan, "Unlocking business potential."

    Thanks Ian!

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    well done mark...i believe with the passion and motivation you have...you are going places...just a word of advice just becarefull of getting tooo big too quickly...rather build a solid customer foundation and grow...within your means.

  14. Thanks given for this post:

    Mark Atkinson (15-Aug-11)

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    Gold Member Mark Atkinson's Avatar
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    Thank you Murdock. I certainly hope so. I'll be sure to make sure our growth is controlled. Thanks!

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