Hi Blurock,
I think there is a misunderstanding. I have been using the term "cold calling" as a very general term. I guess I should have said prospecting as you are thinking of cold calling in its very literal sense, but I feel that cold calling has become the name for any sort of telephonic marketing these days.
So to clear that up, yes I'm referring to
prospecting. Why on earth would I phone people blindly asking if they wanted design work done? We know who our target market is and market to those people accordingly.
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