Page 1 of 7 123 ... LastLast
Results 1 to 10 of 70

Thread: How Can you sell home security system in South Africa?

  1. #1
    Full Member
    Join Date
    Dec 2010
    Location
    china
    Posts
    62
    Thanks
    3
    Thanked 0 Times in 0 Posts

    Post How Can you sell home security system in South Africa?

    South Africa has high crime rate around the world, so we have designed new home security system and car security system to protect consumers safety and our system has make up the current security system's deficiencies. Now we want to promote it in South Africa, could you give me some advices?

  2. #2
    Silver Member
    Join Date
    May 2010
    Location
    durban
    Posts
    419
    Thanks
    128
    Thanked 61 Times in 52 Posts

    back up

    you mention the crime rate and it is precisely for this reason that the local consumer would want security in terms of warranties,maintenance,proper back-up. This set up is paramount. The actual hardware that you want to market forms but a small portion of the "security system"

  3. #3
    Diamond Member Justloadit's Avatar
    Join Date
    Nov 2010
    Location
    Johannesburg
    Posts
    3,480
    Thanks
    134
    Thanked 695 Times in 593 Posts
    Blog Entries
    1
    The selling of hardware at a cheap price is not going to make it. Clients do not just want a loud sound to go off when there is an attempted robbery, they want instantaneous support, which requires a top of the range security task team who will respond with in a few minutes.

    To make the hardware desirable, it requires a little more than triggering a siren.

    There are local companies offering a range of services, which are initially serviced by the hardware, but the primary marketing is the return of the stolen asset which communicates with the base station at all times.

    As the security systems increase in complexity, so do the criminals become more aggressive with the victims, so much so that they usually take the victims where ever they go to reduce the risk of the alarm systems being triggered
    Victor - Knowledge is a blessing or a curse, your current circumstances make you decide!
    Solar pumping, Solar Geyser & Solar Security lighting solutions - www.microsolve.co.za

  4. #4
    Email problem
    Join Date
    Dec 2010
    Location
    Cape Town
    Posts
    19
    Thanks
    2
    Thanked 1 Time in 1 Post

    some numbers

    I read this and started doing some reading about this industry. I found a page about home insurance which says that "In 2009, according to the police, 246,616 home burglaries were reported in South Africa".

    I guess there is a market for a product like this, but you have to remember that many homes are not even secure enough for such a system in South Africa. It seems that keeping guard dogs in the house (not in the garden for the risk of them being poisoned by the burglars) may continue to be the best option.

    Pardon the ramble.

  5. #5
    Site Caretaker Dave A's Avatar
    Join Date
    May 2006
    Location
    Durban, South Africa
    Posts
    22,648
    Thanks
    3,304
    Thanked 2,676 Times in 2,257 Posts
    Blog Entries
    12
    Maybe do direct marketing to the security companies?

    It's not the sort of commodity that the consumer buys over the counter and install themselves - at least if they want something more than a Mickey Mouse setup.

  6. #6
    Full Member
    Join Date
    Dec 2010
    Location
    china
    Posts
    62
    Thanks
    3
    Thanked 0 Times in 0 Posts
    Quote Originally Posted by Justloadit View Post
    The selling of hardware at a cheap price is not going to make it. Clients do not just want a loud sound to go off when there is an attempted robbery, they want instantaneous support, which requires a top of the range security task team who will respond with in a few minutes.

    To make the hardware desirable, it requires a little more than triggering a siren.

    There are local companies offering a range of services, which are initially serviced by the hardware, but the primary marketing is the return of the stolen asset which communicates with the base station at all times.

    As the security systems increase in complexity, so do the criminals become more aggressive with the victims, so much so that they usually take the victims where ever they go to reduce the risk of the alarm systems being triggered

    Our security system is not only alarming system, but has active defense function which is the key advantage of my system. And it could protect customer's life in less than one minute, and donot give criminal time to react the whole protection process.

  7. #7
    Diamond Member Justloadit's Avatar
    Join Date
    Nov 2010
    Location
    Johannesburg
    Posts
    3,480
    Thanks
    134
    Thanked 695 Times in 593 Posts
    Blog Entries
    1
    You are asking us to make recommendations on marketing a product, but we do not even know what you wish to sell.

    I think if you wish for more help, then you must submit a full specification of what you have to offer, anything less and you will be wasting every ones time.
    Victor - Knowledge is a blessing or a curse, your current circumstances make you decide!
    Solar pumping, Solar Geyser & Solar Security lighting solutions - www.microsolve.co.za

  8. #8
    Full Member
    Join Date
    Dec 2010
    Location
    china
    Posts
    62
    Thanks
    3
    Thanked 0 Times in 0 Posts
    Compare to the conventional home security system, our system has the following advantages:

    1. The system could dispense users from the complicated operation of arming or disarming a security system and setting up three-dimensional defence area automatically.

    2. Analyzing and locating the position of people who are close to the defence area though multi-level band sensor network system and multi-level network system architecture, which could minimize the risk of invasion.

    3. Turning passive alarm to active defence, which could protect users before dangers occur.

    If you need more informations, please browse our website: http://www.tongyuelectric.com/
    Last edited by Dave A; 20-Dec-10 at 09:16 AM.

  9. #9
    Full Member
    Join Date
    Dec 2010
    Location
    china
    Posts
    62
    Thanks
    3
    Thanked 0 Times in 0 Posts
    Second introduction:

    When your families suffered hijacking at home, who could protect your families’ life?

    When your house suffered banditry, which could protect your property?

    When you encountered hijacking on the way, which could protect your security and your car?

    When your house happening fire accident, which could help you to put out the fire immediately?

    We could. My company is focus on protecting personal security and property safety and providing very meticulous security service for our users. Our security system would bring you the most advanced security experience with high reliability, high detective capacity and precise report function.

    Our aim is to minimize the potential risk faced by users, like burglary and robbery, and provide them with our first-class security system.

  10. #10
    Gold Member Martinco's Avatar
    Join Date
    Oct 2008
    Location
    Rustenburg
    Posts
    927
    Thanks
    175
    Thanked 136 Times in 108 Posts
    Quote Originally Posted by Justloadit View Post
    You are asking us to make recommendations on marketing a product, but we do not even know what you wish to sell.

    I think if you wish for more help, then you must submit a full specification of what you have to offer, anything less and you will be wasting every ones time.
    The information given and even the website still does not give us exactly what you want to market. In order for us to help you , you need to give exact information. Tell us what it is and what it consists of and I am sure you will be assisted better.
    Martin Coetzee
    Supplier of Stainless Steel Band and Buckle and various fastening systems. Steel, Plastic, Galvanized, PET and Poly woven.
    We solve your fastening problems.
    www.straptite.com

    You may never know what results will come from your actions, but if you do nothing, there will be no results... Rudy Malan 05/03/2011

Page 1 of 7 123 ... LastLast

Similar Threads

  1. The Great South Africa
    By Ronny_Kuipers in forum South African Politics Forum
    Replies: 1
    Last Post: 08-Feb-07, 07:04 AM

Tags for this Thread

Did you like this article? Share it with your favourite social network.

Did you like this article? Share it with your favourite social network.

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •