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Thread: Why don't people not care if they are being ripped off?

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    Why don't people not care if they are being ripped off?

    So I posted on another forum about the ridiculously high ice cream prices in some stores, like the one in Hermanus... R22.95 for a scoop of ice cream. It makes me angry when people overcharge so much, double the price than overseas, on locally produced stuff. There is absolutely no way to explain that price but a profit margin of I dunno how many 1000%.

    I know it is my personal choice whether I buy it or not, which I of course didn't, but that's not the point. I just find it extremely rude to take people for fools and ripp them off like that and it makes me sick in my stomach.

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    Site Caretaker Dave A's Avatar
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    You don't think an open market will solve the problem in time? You're not the only one that isn't going to buy because of the price.
    The trouble with opportunity is it normally comes dressed up as work.

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    Quote Originally Posted by Dave A View Post
    You don't think an open market will solve the problem in time? You're not the only one that isn't going to buy because of the price.
    I just hope so.

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    Diamond Member adrianh's Avatar
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    Buy it, don't buy it - your choice. Better than the government prescribing the flavour and price.
    How easily someone is offended is directly proportional to how stupid they are.
    ~GS Elevator

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    i have learnt my leason with this...

    a month ago i go to builder warehouse and purchase a drill bit sharpener...not knowing the price because i hadnt seen this product around...i saw the advertised price or so i thought of R300 got to the till to find my card had been charged R450 anyway i was in hurry and didnt want to make a fuss...a week later i go to builders express and notice the same product for sale...R399 so i phone the builders warehouse and they tell me to return to the store and they will refund me the balance...not worth my time to return...2 weeks later i go to emart and see the same product for R299 so you know what i did...purchased it at emart took it straight to builders warehouse and got a full refund.

    so friday i needed some pegboard...i have all the supplers numbers on speed dial so i phone each supplier to check prices...

    pegboard price 2400x1200 sheet

    builders warehouse = R297.00 ex vat
    emart = R330.00 inc vat
    builders express = R219.00 inc vat

    so i have to ask myself if builder warehouse and builders express are part of mass mart why the big price difference...and if builders warehouse is targeted at contractors why do trhey have a diy section...and if contractors are getting a 10 % discount as advertised in the new nandi drive builders warehouse if you open an account wouldnt it pay for to first check id builders express are not cheaper.

    with the 10 % discount you are still paying over R300 for your goods...you woukld need to get a 30 - 40 % discount to compare to builders express.

    the moral of the story...make sure you know your prices before you go shopping...no matter what you are buying.

    and something else i dont feel embarressed to do anymore...is negotiate...i even if it makes me have to make 10 calls to get the price to what i feel is what i am prepared to pay...i saved myself over R900 the other day buying a machine after they had all given me their best price...i get the feeling the economy has got companies by the nuts....so now is a good time to buy stuff and the ineterest rate is down...i dont trust what anyone says about the interest rate...i am not prepared to take the chance of getting into debt...even if they say the interest rate will stay down....they said the world cup would boost the economy...well i am sure the striking is not doing the economy any good....shame poor matrics...at least they will have another excuse for the dismall pass rate this year...even though the matrics have had 6 months to prepare.

    a 5500 watt generator during the load shedding would have cost you between R8000 and R12000...you can buy them for R2999.00 at the moment...a good tiome to invest in one...a tip just remeber to charge the battery if it is electric start...and if you plan on leaving it standing for a period of time drain the petrol.

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    Guess this is one thing that the recession has taught us. A year or two ago, I would just shop because it was convenient. If builders was on my way home, I would stop there. This year, I question the expense first, and then surf, or phone for pricing, and then only when the price is right do I purchase. Long term I think it will benefit, as I am not such a compulsive spender anymore.

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    Gold Member Dave S's Avatar
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    Quote Originally Posted by murdock View Post

    pegboard price 2400x1200 sheet

    builders warehouse = R297.00 ex vat
    emart = R330.00 inc vat
    builders express = R219.00 inc vat
    And then there's Cashbuild = R199.95 excl.

    It's now come to the stage where one must buy at many different suppliers, for instance, you want to build a dog kennel, buy the wood at Cashbuild, the nails at Builders warehouse, the hammer at Emart, the paint at Builders express, etc. But don't forget that all the riding is gonna cost in fuel and time.

    This is, incidentally, the way my wife now purchases our monthly groceries, she actaully sits and plans her route to various stores so that she doesn't ride up and down and covers everything in one round-trip, her groceries budget is down by R400.00 to R500.00 per month and her fuel budget has only increased marginally, but it does take her a bit more time though, unfortunately not everyone lives in the close vicinity of seven major chain stores.
    Last edited by Dave S; 29-Aug-10 at 06:56 AM. Reason: Price changed
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    We went on Holiday recently and for the first time we visited uShaka Marine World with our baby girl. Next time I am hiding my own food and snacks, why should I pay R8 for a small pack of crisps and over R20 for a standard dinky hotdog.

    At your statement Wolf "I know it is my personal choice whether I buy it or not" unfortunately we had no choice and that to me is wrong (my personal opinion).

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    Diamond Member adrianh's Avatar
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    You always have a choice.

    The word wrong is rather strange to use in this context. Is it wrong to charge as much as you can for a service? Why is it wrong to charge a premium on ice cream yet it is not wrong to sell our own services at a premium.

    I am a capitalist. I will charge as high a price as the market will tolerate. When the market no longer tolerates the price, I lower the price or change my pricing stategy. I will pay a price that I feel to be fair, otherwise I will go without or negotiate.

    Simple capitalist economics.

    Life is one great big auction
    How easily someone is offended is directly proportional to how stupid they are.
    ~GS Elevator

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    I agree with all of you. I'm glad I didn't buy it and I know I never will although I like ice cream.

    Like Cream said, it get's worse if you don't have a choice. I always take my own food and drinks with to the movies, not only because of the price but also because I don't want to eat that stuff they are selling there.

    All 3 expensive ice cream places closed down last year in and around Somerset West, I am just waiting for this one to be the next one.

    The thing is that I am a conscious buyer who knows about prices. I don't have a problem paying R199.90 for 500ml of my favourite Austrian pumpkin seed oil. I know it is imported, I know it is special and I know it is very expensive overseas as well. For most of the goods there is a reason why it is expensive but I know when they add a ridiculous markup just to make a good living. But again, I am glad I have a choice and don't have to buy from them.

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