I have a question on youtube. My company sells e-business and MLM management systems. The system sell between R2 million & 3 million and we have some huge clients so its a pretty serious company. We also 'rent' the system so you don't need to be that big to afford it. We do target big companies though. Being in the IT industry we do almost all of our marketing online. Were thinking of marketing through youtube. We want want to set up a channel and have videos on each section of the company and the system. e.g. Intro (what we do etc) The system (How its made, on whet platforms etc.) vids on each section of the system (How the online buying works, how the communications engine works etc.) What do you think youtube will do to our image? Will it look mickey mouse? And do you think we will hit our target market?
I know youtube works. Just not 100% sure how it will work in this case. Any feedback or ideas?