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Thread: Stuff marketing - Think credibility

  1. #1
    Site Caretaker Dave A's Avatar
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    Stuff marketing - Think credibility

    My latest blog entry:
    So you are not getting the results you want from your marketing campaign.
    • You have profiled your perfect customer.
    • You have got your message out to your target market.
    • You have highlighted the benefits and given the features.
    • Everyone you show your advert to thinks it is fantastic.

    And yet no-one is buying. At least not in viable numbers.

    I've got a suggestion:

    Stop thinking "marketing" and start thinking "credibility."

    Despite your wonderful offering, you simply are not credible enough for people to buy from you.

    read the rest of Stuff marketing - think credibility here
    So what do you think. Is it possible to have incredible marketing that is not credible?
    Last edited by Dave A; 28-Mar-08 at 01:40 PM.
    The trouble with opportunity is it normally comes dressed up as work.

  2. #2
    Moderator IanF's Avatar
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    Dave
    Do you want to put a lot of Marketing coaches out of business.
    Post this in My Genius with a heading best marketing advice lets see who bites. I agree with you.
    Only stress when you can change the outcome!

  3. #3
    Site Caretaker Dave A's Avatar
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    Maybe I'll stir that pot on Monday
    The trouble with opportunity is it normally comes dressed up as work.

  4. #4
    Platinum Member SilverNodashi's Avatar
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    please let us know how it goes
    Get superfast South African Hosting at WebHostingZone

  5. #5
    Site Caretaker Dave A's Avatar
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    Well! I floated the blog entry on mygenius today. It seems to be going down well

    But I got lucky.

    Thanks Tess
    The trouble with opportunity is it normally comes dressed up as work.

  6. #6
    Bronze Member Karenwhe's Avatar
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    I see you decided to blog again? That is great .

    Hope you added your blog to amatomu

  7. #7
    Site Caretaker Dave A's Avatar
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    Yep! We'll just have to see how it goes, though. I've got this idea of what I'd like to cover, but whether it will be interesting and new - who knows.
    The trouble with opportunity is it normally comes dressed up as work.

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